by Mike Gospe | May 22, 2017 | Competitive Advantage, Strategies
This is a podcast about CAB competitive advantage – specifically about how some tech companies are using their Customer Advisory Board to identify and strengthen theirs. Mike Gospe was interviewed by Linda Popky, CEO of the marketing firm Leverage2Market, and...
by Mike Gospe | May 18, 2017 | Strategies
Is your Customer Advisory Board world-class? What separates the best, most effective CAB meetings from the rest? Since 2002 we’ve helped companies design and facilitate more than 100 CABs and executive roundtable (ERT) meetings. And the most successful ones all share...