by Mike Gospe | Mar 9, 2021 | CAB best practices, Facilitation, Virtual Customer Advisory Board, Voice of the Customer
Want to become a great facilitator? For anyone facilitating their own meetings or conducting customer or partner interviews, I highly recommend Warren Berger’s book, A More Beautiful Question, the power of inquiry to spark breakthrough ideas. As a Customer...
by Mike Gospe | Jan 6, 2020 | Facilitation
If you are thinking about facilitating your own CAB meeting, consider three reasons why you may not want to. 1) You bring an implied bias (because you wear a company name badge). 2) You may become defensive (or argumentative) when you listen to feedback you may not...
by Mike Gospe | Dec 19, 2017 | Facilitation, Uncategorized
Customer Advisory Boards require a skilled facilitator to ensure your CAB meeting delivers the business outcome you and your customers expect and require. Yet, some executives believe that facilitating their own meeting is easy. It is not. In truth, it is easy to be a...
